Poster Designs

On all three of the poster designs, we decided to use simple typography for the band name, as this portrays that's the bands image is more important and simple font is generic to the indie rock genre.  We have also used the star rating of 5 as from our research we found that not only was the quite common on promotion posters but followed the codes and conventions of the indie genre. 

First draft - On our first draft we wasn't quite sure how to lay our poster out.  So we played around with some ideas so we could decide as a team what we both liked and disliked.  We decided that a long shot of the band would be best, as they are a fairly new band and their image is very important to promote them as a band and to increase their popularity.  We chose to put the name of the album at the top as we decided that this was important to encourage people to buy this particular album and by having the release date directly underneath meant that our target audience would know exactly what they were looking for when going to buy this album.  However, as the bands name is also important in promoting them, we decided to put it directly underneath the image in large, capital letters, written in a simple font to focus the audience's attention.  We chose for the text to be written in a light grey font, as this matched the black and white theme that we have used throughout our coursework. 

Second draft - For out second draft we decided to continue with the idea of having a long shot of the whole band showing them as a collective for the centre image.  We have put the band name in the centre at the top of page in lower case, fancy writing, which is fairly different to our first draft.  The fancy writing i feel challenges the generic conventions of the indie genre, and doesn't draw the audiences attention as much as we would have liked. It was however again written in light grey as this matched our colour scheme of black and white.  We have continued with the five star rating, as we think that this works well in attracting and focusing the audience's attention and again it is also generic to the indie rock genre.  The album title is directly under the band name, as we thought that this would attract our target audience best, as not only will it increase the band popularity because it'll be the first thing they read and they will then read the album title afterwards as it is directly under the band name.  We have decided to try and put the release date at the bottom, however I think that this suggests that this is of less importance when I feel that it is important. 

Third draft - This was our final draft and was the one that we decided would work the best in the promotion of our bands album.  We put the band dame in big capital letters at the top of the page, which will be written in light grey writing, so go with the overall theme of black and white.  The image on this one is a mid shot to allow us still add important stuff onto our poster. We decided that the album title worked best directly under the band name as our audience would instantly be able to see the album name which they would then associate with the band.  The five star rating was then placed directly underneath the album title, so our audience know just how good the band are, which encourages the audience to buy the album.  The release date has been moved to be directly underneath the image, which gives it more importance than be right at the bottom of the page, which is now the reviews from different music magazines, to show our target audience other peoples opinions.